Degree in Marketing

At IUMW, our main business is providing you with quality and globally relevant education in Marketing. We believe in entrepreneurship, innovation and sustainability. Our Bachelor of Business Administration (Hons) in Marketing programme (Degree In Marketing) prepares you with an in-depth understanding of contemporary marketing techniques on top of fundamental marketing principles.

Our programme also focuses on understanding the nature of business and its role in the modern business society. Marketing is vital to the success of product and services. The programme will also inspire graduates to be innovative and proficient in a foreign language. At the end of the programme, students will acquire an understanding of marketing's business, social and economic roles.

The modules aim to produce graduates that are ready to become a successful business entrepreneur. Students will develop the awareness on the sustainability issues pertinent to business in the wider global context.

Your educational journey has been meticulously designed to unlock full potential towards pursuing professional certification and undergraduate studies. All these and much more in unique education package inclusive of a vibrant university life in the heart of Kuala Lumpur.

1. Malaysian Students:

+ Minimum three (3) credits in SPM are required for PTPTN application

2. International Students:

Bachelor’s students are required to take an additional four (4) English modules. These modules are equipped to help bridge the gap for the students to comprehend and express themselves in speaking and writing.

They are specifically designed to meet the English Language learning needs of students. Students will be given a grade only and will not be counted in the Grade Point Average (GPA) and Cumulative Grade Point Average (CGPA).

Malaysian Student International Student
Total fees(RM) 45,960 53,620

Payment of Fee


We are excited that you are applying to the International University of Malaya-Wales. Throughout the application process, please read all instructions carefully. You will need to prepare the following documents for your application:

Choose your category:

Malaysian Student International Student

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